Identify and explain the 3 branding options a marketer
Identify and explain the 3 branding options a marketer
Identify and explain the 3 branding options a marketer can use when entering the international marketplace. Give one example for each.
references
internet sources and Lamb, C. W., Hair, J. F., McDaniel, C. (20180125). MKTG, 12th Edition. VitalSource Bookshelf version.
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