Britain and the Brexit Crisis

Britain and the Brexit Crisis

Possible Topics (You also can choose other topics)

• bbband the Brexit crisis
• Trump Impeachment saga
• Facebook and its Diversity and Inclusion issues
• Facebook and the mismanagement of Political Ads
• Immigration crisis and U.S. Detention Centers
• Google Quantum Computer

Theory options:

1. Corporate Apologia
2. Situational Crisis Communication Theory
3. Corporate Social Responsibility
4. Excellence Theory and the Four Models of Public Relations
5. Organizational-Public Relationships

Content:

Section I – Issue/Crisis Description: The first section should describe the crisis or issue experienced by a business, government agency, or higher education institution in detail. Pretend that we don’t know anything about this issue – what happened, who/where/when, why was it an issue?（Add the Stakeholders and publics table at the beginning of this section, the format of the table is:

Table 1: Stakeholders and Publics Table

）

Section II – Connecting Theory to Practice: The second section should explore the crisis through the lens of a theory or construct. You may chose any theory/construct discussed prior to this assignment . Start by explaining the theory and then connect the theory to the problem. Use material from the textbook and/or class to help articulate how the theory you chose and the issue are connected. For example, say you chose situational crisis theory. What is it? What does it have to say about how crisis ought to be handled? How is it connected to the issue you described in Section 1?

Section III – Recommendation: Then, in the final section present a solution to the crisis or issue based on the connections you have just described. Suggestions should arise out of the theory you use and be connected to public relations best practices. The recommendations should include cited sources, not your opinions. For example, maybe there should have been a public apology. Why? What about the theory you chose suggests that a public apology is needed?

Throughout your paper, you should cite all sources. Include information from trade articles, peer-reviewed journal articles, or textbooks. For example, how do you know details about the event? Did you google them? Great – cite that website. Or, say you chose Corporate Apologia as your theory, how do you know what that theory is about? From the scholarly article? Great, cite it.(APA citation)

Requirements:

• The paper should be3 pages, double-spaced, 12-point Times New Roman The references page is not included in your three-page count.
• Label each section of your paper (Section I – Issue/Crisis Description, Section II – Connecting Theory to Practice, and Section III – Recommendations).
• The references section should include a minimum of 6 sources from peer-reviewed academic journals or books and a minimum of one referencefrom a trade magazine.

Evaluation: Successful (A-level papers) will demonstrate the following:

• A thorough discussion of both the incident and the theory/construct being applied.
• Specific and concrete supporting examples illustrating the theoretical application.
• Creative, research-based solutions to the crisis or issue.
• Responsible, thorough, and accurate documentation of any sources used.
• Clear, concise writing with minimal grammar errors and in a formal, academic style as opposed to an informal, conversational style.

2 hours ago

REQUIREMENTS

Public Relations Theories

apa 1215 words