Business Strategies using Porter`s Model

Business Strategies using Porter`s Model


In this case study, you will research an organization and determine how their business strategy differentiates them from other organizations in the same industry using Porter’s four competitive strategies model (p. 85). Write a one- to two-page (250-500-word) paper to include the following:  A brief explanation of Porter’s four competitive strategies. o A brief explanation of how competitive strategy determines value chain structure.  Identify and discuss the competitive strategy that the organization you researched utilizes in order to differentiate them from other organizations in the same industry. APA rules for formatting, quoting, paraphrasing, citing, and listing of sources are to be followed.



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Porter’s four Competitive Strategies Model. Any business without a competitive strategy has challenging time in attracting the customers. According Kroenke (2015), every business faces different challenges in the market and it is important for the entrepreneurs to identify various approaches to curb the challenges. According to Porter, there are four strategies which when used in the market; they help the business men to control the challenges. First, cost leadership strategy requires the seller ton have long term commitment in selling the products at low price. The challenge realized here is that the products might be sold at lower price as opposed to before hence realizing low profit, but one must endure (Qi et al., 2017). In differentiation strategy, one must create a distinctive factor between his products and those of other so that the customers go for his products and leave the rest. Cost focus strategy, though similar to cost leadership strategy, however, in this case, the business must be very selective and must have various segments at the markets that attract the clients (Pett, 2017). The company must also be ready to offer the market the lowest prices……………..

APA 719 words

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