Coca-Cola in East Germany
Prepare a 11-slide Microsoft® PowerPoint® presentation with speaker’s notes using the same organization (Coca-Cola) in Week 2.
Create a business plan for this organization to enter a global market in which they are not already doing business (see section 2 of Table 8.1). Be sure to include the following:
- Description of the Business
- Description of the Industry
- Technology Plan
- Marketing Plan
- Financial Plan
- Production Plan
- Organizational Plan
- Operations Plan
- Include at least 2 of the 7 recommended appendices (exhibits) as listed in Section 3 of Table 8.1
Format your presentation consistent with APA guidelines.
Reference – Hisrich, R.D., & Kearney, C. (2014). Managing innovation and entrepreneurship. Los Angeles, CA: Sage.
University of Phoenix MGT411