Market Needs and Innovation

Discuss ways that coupling technology with an organization’s market can drive innovation. Then share an example from research of a business that innovated its products or services based on the intersection of technology and market needs. What insights led to the innovation?

Reference – Chapter 2/3 of Hisrich, R.D., & Kearney, C. (2014). Managing innovation and entrepreneurship. Los Angeles, CA: Sage.

13 hours ago

REQUIREMENTS

University of Phoenix MGT411

Business

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apa 300 words

Market Needs and Innovation

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