Find an example of a multinational company that in recent years has switched its strategy from a localization, international, or global standardization strategy to a transnational strategy.
Find an example of a multinational company that in recent years has switched its strategy from a localization, international, or global standardization strategy to a transnational strategy.
Strategy Changes
Find an example of a multinational company that in recent years has switched its strategy from a localization, international, or global standardization strategy to a transnational strategy. Identify why the company made the switch and any problems that the company may be encountering while it tries to change its strategic orientation.
Your paper should be two pages.
Requirements: 1
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