Service Marketing

Service Marketing

Service blueprint report

The purpose of this assignment is for course participants to develop a thorough understanding of service blueprinting. Your mission is to employ service blueprinting to analyze the service process for a local company and to graphically capture the process on paper.

Prepare a service blueprint for a service process for a service organization of your choice. The blueprint will describe an existing service process associated with a company. Apply the concepts covered in chapter 5, 8, 12 as well as other course concept and any additional research or readings. Insights revealed by the blueprints as well as recommendations for service improvement based on your analysis will be included as part of the assignment.

almost half of the report is done and the there are some part that is not done I have to do which are Marketing, Human resource and operation . I attached a doc and highlighted the parts that needs to be done.

Discussion of use of blue print in marketing, human resources, and operations in this organization

-Includes external supports from peer reviewed academic journals.


The company link is :

Please take a look at it and read the sample report -bakery- and complete the actual report and read it carfully

The textbook is attached


marketing  assignment  business  help

Answer preview……….

Victoria Student Painters could use the service blueprint established for essential processes in the firm including operations, marketing, and Human resources. In marketing, the plan is critical in ensuring excellent customer services through completing the projects on time. The company also offers additional services to increase the satisfaction of customers. Such services include power washing, gutter cleaning and improved network of other contractors who assist in home improvement needs of the customers. When customers walk into the company’s premises, they are received by the visible contact person who makes the customer feel at home while offering and explaining in details the services provided by the firm in home improvement. The visible contact person also shows the customer the portfolio projects already handled by Victoria Student Painters to the satisfaction of the clients as well as the client’s comments……….

 APA 951 words

Share this paper
Open Whatsapp chat
Can we help you?