What are the objectives of your campaign as they relate to brand awareness, knowledge and interest, favorable attitudes and image, and purchase intentions?

What are the objectives of your campaign as they relate to brand awareness, knowledge and interest, favorable attitudes and image, and purchase intentions?

#5 : Communications Objectives (bullet point)

What are the objectives of your campaign as they relate to brand awareness, knowledge and interest, favorable attitudes and image, and purchase intentions? If possible, work with one of the response hierarchies as the basis for the communications objectives.

 

Requirements: 1 page

Subject: Marketing

 

it’s the same as last time , write it in bullet points

 

this is very shrot, maybe around a page

 

 

you can find information and fill the bullet point in like this way:

#5 : Communications Objectives

Brand Awareness:

-xxxxxxxxxxxxxxxxxxxxxxxxxxx

-xxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

…….

Knowledge and interest:

-xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

-xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

-…….

Favorable attitudes and image:

-xxxxxxxxxxxxxxxxxxxx

-xxxxxxxxxxxxxxxxxxxxxxx

….

Purchase Intention:

-xxxxxxxxxxxxxxxxxxxxxxx

-xxxxxxxxxxxxxxxxxxxxxxxxxxx

……

so every bullet points is basiclly a summary from reliable sources , so it have to be from sources , not your own thoughts

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brand awareness, knowledge and interestapa 629 words

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