what variables would you consider to make a societal environmental scanning (STEEP analysis) in Section III of your SA?
what variables would you consider to make a societal environmental scanning (STEEP analysis) in Section III of your SA?
Topic 1: Societal Environmental Scanning and Section III of your SA
Based on your readings this week (especially chapters 4, 13, and table 4.1) and the information you have found about your selected firm so far, what variables would you consider to make a societal environmental scanning (STEEP analysis) in Section III of your SA?
use the book Strategic Management and Business Policy: Globalization, Innovation, and Sustai, 15th Edition By: Wheelen / Hunger / Hoffman / Bamford to reference the peer reviews and discussions
Requirements: 4 paragraphs
Subject: Business
for the firm I will use the company amazon
chapters attached. Table 4.1 is in chapter 4 file
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