write an essay where you analyze the successes and/or failures of how your company of choice grew or failed to achieve growth internationally.
write an essay where you analyze the successes and/or failures of how your company of choice grew or failed to achieve growth internationally.
The industry I chose is Transportation industry
write an essay where you analyze the successes and/or failures of how your company of choice grew or failed to achieve growth internationally. Your analysis will show how the company formed, what problems it faced as it tried to grow and expand, some of the issues the company faced as it grew using at least two of the concepts we have talked about in class (for example, labor, competitive strategy, marketing, supply chain, etc.), and finally, in your conclusion, what is the international outlook for the company’s future (if you do not think your company will expand internationally, you must give a reason why using the concepts we have studied this semester.)
YOU MUST USE THE HEADINGS BELOW IN YOUR PAPER OR WRITTEN SUMMARY AND YOU MUST ANSWER EACH QUESTION IN THE HEADING!!! Your essay must address each of the specific set of questions laid out below. It must be divided into the following parts listed below
(Introduction, Problem, Implications, Analysis, Conclusion)
- Introduction: Introduce the company—what are they and what do they do? What is its history? How did they develop? How are they structured (multi- domestic, truly global, etc.)?
- Problem: What problem(s) did the businesses face and what were theprimary causes? What additional factors affected the situation? How did the businesses work to solve the problem(s)? Were the businesses successful in solving the problem(s)? Why or why not?
- Implications: What are the potential implications of the issues the companies faced? In other words, how did (or how will) the problem impact thebusinesses?
- Analysis: How can the theories and concepts we have learned in class beapplied to or explain the situation?
- Conclusion: What is the international outlook for the company’s future (if you do not think your company will expand internationally, you must give a reason why using the concepts we have studied this semester.)
- References Page : List each of the sources you used to write your paper at the end of your paper.
Sources: You will need to use a wide variety of sources in this paper. You can use any of the following sources (sources are not necessarily limited to this list, but you should only use REPUTABLE sources): books, journal articles, news articles, and company websites
Requirements: 1200 words
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