Your journal should be both a descriptive narrative of your internship experience

Internship Journal 5

2 pages Double spaces

one page narrative and one page reflection. Make sure they are 2 full pages

You can focus little more on reflection.

Your internship work will be evaluated by me based primarily on your journal entries.Your journal should be both a descriptive narrative of your internship experience (what it is that you are doing to accomplish the goals you and your sponsor have set) and a reflective narrative (what that experience means in terms of a larger learning experience). It should connect the practical work experience with your academic course work whenever possible.

You can read this below and write this Journal.

Make sure you cover all key points below, but in a better way.

I assembled all of our marketing solutions to make a list of marketing methods for new stores. In my previous work experience, I realized that many franchisees and store managers are not sensitive to marketing. I think this document can provide a good reference for our franchisees.

The first part is to analyze customers, understand their stores and understand the local market

Analyze customers to understand their needs.

For example, some consumers ’mentality is that I do n’t care how good you are. I only care about how good you can make me. If I send to Instagram, will it be popular? Such consumers often recognize products and define products through scenes, so the face value and environment of the store are very important. They will pay for Good looking value. So consumers not only buy products, but also experience

By understanding the characteristics of your store and local market, you can ensure that your most perfect side can be displayed to the corresponding consumers in an effective way.

The precision of market information can better carry out accurate marketing. There is a lot of market information, for example, according to the analysis of the macro environment: the local primary and secondary industries of the store can analyze the main groups that constitute the main local industry, and then analyze the source of the local main consumption power. Micro-environment analysis, for example, can determine the customer group according to the environment near the store, and then subdivide the customer group, and then formulate a targeted market plan based on the customer group behavior and demand.

The second part is online marketing

KOL: Key Opinion Leaders are people who have a greater influence on buying behavior. Such as stars, YouTuber. Through their influence can expand the influence of the store.

In addition, it is also important to set up your own social account. The correct social account of the experience store can attract potential customers on the network, stabilize the existing customer base, and bring the customers closer to the brand. Such as ins, facebook, etc.

The third part is offline marketing

Direct Mail Advertising is one. It is the direct mailing of advertisements, and the promotional materials are delivered to consumers through mailings and gifts. This method is very conducive to doing local marketing.

7 mins ago

REQUIREMENTS

2 pages, Double Spacing bb

Answer preview………………….

apa 608 words