You are encouraged to approach the case with an integrated multi-functional perspective of the organization and to explicate recommendations clearly and concisely in writing.
You are encouraged to approach the case with an integrated multi-functional perspective of the organization and to explicate recommendations clearly and concisely in writing.
Purpose
The group written case analysis exercise is meant to assess:
- Your critical thinking
- Your understanding of businesses as interdisciplinary units
- Your problem solving and decision-making abilities
- Your effective communication and writing skills
- Your core business knowledge
- Your ability to form relationships and work in teams with diverse functional expertise
To this end, students will be required to analyze a case in teams of 3-6 members and submit a written report for evaluation by the due date indicated in the syllabus.
Assignment
Your team has started with new managerial positions at Johnson & Johnson. Alex Gorsky, the Chairman of the Board and CEO, was particularly interested in hiring your team because of your multidisciplinary view of businesses and your expertise in corporate strategy.
At this point, your team only has a snapshot of Johnson & Johnson’s situation. Nonetheless, Gorsky wants to have a report of your preliminary analysis and thoughts about Johnson & Johnson’s future. You have a meeting with Gorsky next week. As such, you have been asked to produce a short report. Your task is to answer the following questions:
Expectations
The analysis of the group case should reflect both your understanding of the material covered in the text as well as other insights you have gained from other functional area courses. You are encouraged to approach the case with an integrated multi-functional perspective of the organization and to explicate recommendations clearly and concisely in writing. There are multiple possible answers to the questions provided. Use the critical thinking and problem solving skills you have developed through your university career.
Group case analysis write-ups should be well thought out and not trivial. Answers should stick to the facts. Provide strong reasoning and evidence from the case and from outside sources when necessary.
All group case analysis reports are due through the Assignments tab on Canvas. All case reports will be put through Unicheck, a plagiarism tool. The expectation is that your team will submit your own work. Any plagiarism will be punished to the greatest extent. If your analysis is found to be a copy of someone else’s work, you will earn a ZERO in your individual case analysis grade and you will be sent to the Office of Student Conduct.
Format
The group case analysis report should be prepared using double-space, Times New Roman 12-point font, and a 1-inch all-around margin. The case analysis report should be at least 6 pages and should not exceed 10 pages. Please provide a cover page (not part of the page count) with your names, the title of the case, the name of the course, the course section, and the date. Please provide a page with references for external sources of information (not part of the page count).
Any direct quotes form the case should appear in quotes and the page number should appear in parenthesis. Information gather for other sources should have a reference at the end of the case. Direct quotes should appear in quotes. Websites can be references, but they need to have the complete link and a title or author if applicable.
Examples on how to reference:
Segarra, L. 2018. “Zynga Buys Fellow Mobile Game Developer Gram Games for $250 Million.” May 31. https://fortune.com/2018/05/31/zynga-buys-gram-games/
BFI study calls on film industry to urgently reduce emissions. 2020. https://www.theguardian.com/film/2020/sep/02/bfi-study-calls-on-film-industry-to-urgently-reduce-emissions
Requirements: 6 pages | .doc file
Subject: Management
book. its called Strategic management: Text and Cases
Case: Johnson & Johnson
(page C186 in the Textbook)
https://drive.google.com/file/d/1U8Mp-Lnxf-gOvlOpjGDJ3G6uKFZNM19t/view
Please help me my friend… I need an A to pass this class (_)
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